Advertise on DUG

Dynamics User Group is one of the most visited independent websites for users of Navision (Dynamics NAV) and Axapta (Dynamics AX), but also users of Microsoft Dynamics CRM and Great Plains (Dynamics GP). Our website receives than 80,000 unique visitors and 250,000 page-views per month.

 

Advertising on the website

Audience/users: Primary Dynamics NAV and Dynamics AX end-users (accounting, warehouse, manufacturing, sales, purchase etc.), and it professionals (consultants, supporters, developers, engineers, technicians etc.).

All packages are based on "Pay per Impression" then you select either top or bottom, where the price for the bottom banner is lower based on historical CTR (click through rate%) for the to different banners. More people click on the top banner than the bottom banner. Historically the top banner must display half as many times as the bottom banner to get the same number of clicks.

Price Examples:

Pay per impression:

Other Information

There's a minimum purchase of 50 EUR per order (but you can order different "line items"). If you want to advertise for a smaller minimum amount, then you can always continue to use Google Adwords. But your ads will only be displayed when all other ads have been displayed.

Creatives

We accept the following creative formats: Text, Image, Flash/Rich Media. You can submit multiple creatives for your campaign, or replace them during your campaign. Or have each run 1 week/month. You may also create different alternatives, and leave it to the Google DFP ad engine make sure, that the best performing ad gets the most impressions.
If submitting image files, please use jpg with images. And if submitting i.e. a 768x90 banner, please also submit density x 1.5 and 2.0 for optimal view on HD screens (i.e. 1152x135 + 1536x180 pixels).

Product/Location Filter
We can display your creatives either on the whole site, or specifically with filter your campaign

Country Filters

You are also able to specify a Country Filter, which will allow us to filter so that your banners are only displayed in specific countries, this way you can make local campaign in local languages, which typical gives you a higher click-through rate. You can also select to get a specific number of impressions per country. As some countries are much more expensive than others, then ads using country filters, may be more expensive than listed above. Our listed prices are based upon an unfiltered mix, and we may not always the available inventory in specific countries.

Campaign Length

When you sign up then must tell us for how long time your ads should be displayed over. Then we will make sure that your ads are displayed evenly over the period. So you have the option of select that you want to spend 50 EUR over 3 or even 12 months if you want. Or just as quickly as possible.

How do you sign up?

1. Write email to webmaster@dynamicsuser.net and specify:
   - number of impressions,
   - types (top, bottom, mixed, etc.),
   - length of the campaign, start/end dates.
   Please also include the creatives (the ad files in either gif, jpg, png, flash, swf or text formats).
   Side wide or product specific (AX, NAV, GP or CRM)
   You also have to option of specifying country filters, so that your ads in example only are displayed in your own country (based upon the IP location of the user).
   Legal company information, your name, address, vat-no. etc.
2. We'll send you a quote for the campaign, including any questions or suggestions we may have.
3. When you have accepted our quote, we'll email you an invoice. And while waiting for your payment, then will setup your ad ready to be activated. 
4. When we have received your payments (using Bank Transfer - or a confirmation that the payment have been transferred), then your campaign will be activated.

After you sign up, you may request an access to follow the progress of your ads impressions/clicks online using DoubleClick for Publishers by Google (similar to the interface you might know from Google Adwords).

Google / DoubleClick for Publishers / Ad Planner

When we are placing your ads on our site then we are using DoubleClick's dfp by Google. This allows us to sell the ads directly to you (and thus save Google's middle-man fees). Still when we have unsold "inventory", then banners from Google Adwords are displayed. The system is Media Rating Council (MRC) accredited. This is important to make your feel confident with the ad impression measurement process.

But it means that ads bought directly from Dynamics User Group will automatically get a higher priority than the ads from Adwords. Only the "inventory" which has not been sold directly will be sold via Adwords.

 

Become a DUG Sponsor

You can also get your name on Dynamics User Group by becoming a DUG Sponsor.

As a DUG Sponsor your logo will be displayed across site, in special areas only for sponsors. And if you're either a Silver, Gold or Platinum sponsor, then you get discount on banner and newsletter adverting: Silver Sponsors get 5%, Gold Sponsors 10% and Platinum Sponsors 25%.

To become a DUG Sponsor you need to use our Sponsor Information Page or contact me.

 

Best regards,

Erik P. Ernst

Webmaster and founder

Company Name:

Dynamics User Group ApS

Address:

Kørvelvej 8,

DK-5500  Middelfart

Denmark

Phone:

+45 42 55 30 45

CVR-No.:

32 82 66 01

EU VAT Registration No.:

DK-32826601

E-Mail:

webmaster@dynamicsuser.net