The Dynamics User Group is one of the most visited websites for users of Navision (Dynamics NAV) and Axapta (Dynamics AX), but also users of Microsoft Dynamics CRM and Great Plains (Dynamics GP). More than 200,000 visits (+100,000 unique) and 450,000 page-views per month. Additionally our newsletters are sent out to more than 22000 users per month.

Advertising on the website

It also means that we have different ways to offer you to pay. Either "Pay per impression" or "Pay per click". If you select the "Pay per impression" (CPM) then you're paying for each time your ad is displayed on Dynamicsuser.net.

With "Pay per click" (CPC) then you're paying for each time a user is clicking on your ad to go to your site. To be able to buy the "Pay per click" then we might require that you have had at least 1 month with "pay per impression".

Here in the beginning we are offering the "Top Banner" and the "Bottom Banner". If you select the "Pay per click" option, then your ads will show on both banners. If you select the "pay per impression" then you select either top or bottom, where the price for the bottom banner is lower based on historical CTR (click through rate%) for the to different banners. More people click on the top banner than the bottom banner. Historically the top banner must display half as many times as the bottom banner to get the same number of clicks.

Price Examples:

Pay per impression:

Pay per click:

Banner ads where you are only paying per user who is actualy clickking on your banner to visit your site is a bit more problematic. We can technically do this, but we also have the experience that most banners are really not using their potential and therefor getting very low click-through-rates (CTR). We have ads with a CTR of 0.2% and ads with 2%.

So if you would like to create a pay-per-click campaign, then please contact us, then we can give you a price.

Other Information

There's a minimum purchase of 50 EUR per order (but you can order different "line items"). If you want to advertise for a smaller minimum amount, then you can always continue to use Google Adwords. But your ads will only be displayed when all other ads have been displayed.

Also notice that the size of the banners when buying directly is 940x120 pixels. When you buy via Google Adwords, then the maximum size is 728x90. That's about 40% more than when using Adwords.

You are also able to specify a Country Filter, which will allow us to filter so that your banners are only displayed in specific countries, this way you can make local campaign in local languages, which typical gives you a higher click-through rate. You an also select to get a specific number of impressions per country. We charge a fee of 10% extra for this service.

When you sign up then you also have the option of telling us how many days you want your ads to be displayed over. Then we will make sure that your ads are displayed evenly over the period. So you have the option of select that you want to spend 50 EUR over 3 or even 6 months if you want.

How do you sign up?

1. Write email to webmaster@dynamicsuser.net and specify number of impressions/clicks, types (top, bottom, mixed), period. If you are signing up for the "Pay per click" then we'll ask you also to submit the creatives (the ad files in either gif, jpg, png, swf or text formats). You also have to option of specifying filters, so that your ads in example only are displayed in your own country (based upon the IP number of the user).
2. If it's the first time you sign up, then we will then reply to you with one or more quotations. If you are just "renewing" your order, then we'll send you an invoice.
3. You tell us which quote you would like and replies including the creatives (ad files). You can have a maximum of 3 different creatives per ad (order line).
4. We'll invoice you.
5. When we have received your payments (using Paypal or Bank Transfer), then your ads will be setup and activated.

After you sign up, then you'll get an access to follow the progress of your ads impressions/clicks online using DoubleClick for Publishers by Google (similar to the interface you might know from Google Adwords).

Google / DoubleClick for Publishers / Ad Planner

When we are placing your ads on our site then we are using DoubleClick's dfp by Google. This allows us to sell the ads here on the site directly to you, and while when we have unsold "inventory", then we will still be utilizing the ads from Adwords. The system is Media Rating Council (MRC) accredited. This is important to make your feel confident with the ad impression measurement process.

But it means that ads bought directly from the Dynamics User Group will automatically get a higher priority than the ads from Adwords. Only the "inventory" which has not been sold directly will be sold via Adwords.

You will also be able find us on DoubleClick Ad Planner, where you will be able to get a bit more statistical information about us.

Advertise in our newsletters

The other option is to advertise in our newsletters. Besides the main Dynamics User Group Newsletter, then there are a number specialized newsletters also. Please look at the Subscription Center, to see the other newsletters.

In general then the click-through-rate is much higher on the newsletters, especially on the specialized newsletters.

There will be one main sponsor in each newsletter, and the company will get their logo and about 8-10 short lines of text in the bottom of the newsletter, just above the PS (the PS area is the part of the newsletter, besides the first 8-10 lines that most users are reading). Also the main sponsor will get a 120x60 pixel box in the sidebar.

Additionally there will be a maximum of two other 120x60 pixel ad boxes in the sidebar, but below the main sponsor.

Price List per Newsletter

Dynamcis User Group Newsletter - 22000+ subscribers

Main Sponsor:  €50 per CPM (per 1000 subscribers)  = €1100 per newsletter
Secondary Sponsor: €25 per CPM (per 1000 subscribers) = €550 per newsletter

German Dynamics Newsletter - - 2000+ subscribers

Main Sponsor:  €100 per CPM (per 1000 subscribers)  = €100 per newsletter
Secondary Sponsor: €50 per CPM (per 1000 subscribers) = €100 per newsletter

Danish Dynamics Newsletter - 1200+ subscribers

Main Sponsor:  €100 per CPM (per 1000 subscribers)  = €120 per newsletter
Secondary Sponsor: €50 per CPM (per 1000 subscribers) = €60 per newsletter

Specialized newsletters - below 200 subscribers

Main Sponsor:  €100 per newsletter
Secondary Sponsor: €50 per newsletter

3rd Party Partner Newsletter - 3400+ subscribers

You get your own newsletter sent to our members who have said yes to receive information from our partners. There will be a maximum of 1 3rd party newsletters per month, and we only accept sponsors which we think are relevant for our members. We sent out your newsletter from our servers and you will net get the emails or names. Only if people replies to your newsletter.

 How do you sign up?

1. Write email to webmaster@dynamicsuser.net and specify which newsletters you want to sponsor. If it's the first time you sign up, then we will then reply to you with one or more quotations. If you are just "renewing" your order, then we'll send you an invoice.
2. You tell us which quote you would like and replies including the creatives (ad files). You can only have 1 creative per newsletter.
3. We'll invoice you.
4. When we have received your payments (using Paypal or bank transfer), then your ads will be setup and activated.

Become a DUG Sponsor

The last way to get your name on the Dynamics User Group is to become a DUG Sponsor.

By becoming a DUG Sponsor you're not only getting your name on the list of sponsors and your logo on the front page. But you're also able to post job ads. And if you're either a Silver, Gold or Platinum sponsor, then you get discount on your other advertising orders, as described above. Silver Sponsors get 5%, Gold Sponsors 10% and Platinum Sponsors 25%.

To become a DUG Sponsor you need to use our Sponsor Sign-Up Page.