Microsoft CVP for Microsoft Dynamics CRM Bob Stutz today
Microsoft has acquired marketing automation firm MarketingPilot.
"More and more, marketers are being asked to drive the
overall strategy and execution of customer interactions across multiple
channels and touch points, and to measure ROI on those interactions,"
Stutz wrote in his first blog post to the CRM
Connection blog. "As part of these industry trends and emerging
business opportunities, I am ...
Read the complete post at http://msdynamicsworld.com/story/microsoft-adds-marketing-automation-dynamics-crm-marketingpilot-acquisition
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